Rumors that Google will be closing Feedburner after been circling around recently. Some signs are that the Feedburner blog is no longer being updated, the Feedburner API will stop working in October, and the Twitter account for Feedburner has been closed.
Nowhere, however, has Google stated that they are closing down the service. And the closure of an API doesn’t mean that the service will stop working. What it does mean is that if you are importing your RSS feed into other services via the Feedburner URL you should use your WordPress RSS URL instead.
- Instead of http://feeds2.feedburner.com/name_of_feed use
Personally, I don’t think that Google will close Feedburner without advance notice because so many people use the service for their RSS feeds and to have blog posts sent via email. But, as always, being dependent on a free 3rd party service has the potential to cause problems for your website if the service suddenly disappears or closes. You can also use an email validator tool so you can remove low-quality contacts from your list, including invalid, spammy and abuse email addresses.